Your competitors want your customers
Competition for insurance customer market share is fierce, with your customers constantly being targeted by competitors anxious to grow their portfolio. A reactive approach to customer engagement no longer works. You need the competitive edge of an active risk management program.
What is active risk management?
As your customers' lives change, so do their exposures to various risks and their insurance protection needs.
Life events trigger changes in insurance needs
Access to increasing quantities and varieties of data about your customers (Big Data), combined with advanced linking and analytics technology, offers insurers an unprecedented level of transparency and insight into the lives of their customers.
Active risk management is leveraging data technology and the transparency it provides to monitor, detect and predict changes in life circumstances that will likely impact your customers' coverage needs. And it's using that data intelligence to inform a proactive and highly efficient customer engagement and retention strategy.
Begin active risk management immediately
with LexisNexis Active Insights
Understanding that, very soon, active risk management will be a fully-adopted industry best practice, we have developed a powerful, comprehensive solution, LexisNexis® Active Insights. With Active Insights, we deliver the detailed intelligence that you need to deliver timely customer solutions.
- We constantly gather and manage data from 10,000+ reliable sources
- We append scores, attributes and insights to data
- We link events that are of interest to you to your customer policies based on parameters you set
- You receive automated notifications as events occur
- You proactively engage your policyholders to address their changing needs
Active Insights helps you prioritize
outreach based on customer risk and value
Become a proactive advisor
Don’t Be the Last to Know:
Engaging and Retaining Customers with Active Risk Management
Benefits to an active risk management program
- Drive profitability by offering the right solutions to the right customers at the right times
- Enhance customer loyalty and retention
- Improve loss ratios
- Reduce expenses through intelligence-based outreach
- Anticipate cross-sell and up-sell opportunities
- Become a trusted advisor by offering relevant, timely solutions
- Quickly recognize and adapt to changes in portfolio risk
Did you know?
- 90% of the time a carrier has at least 3 days to act on an alert that a customer is shopping for insurance.
- On average, 2% of a carrier's policies have an undiscovered driver.
- 35 days is the average between a property moving from sale pending to officially closed.

